Coordinates for Life #KOF Philippines.

Community has always been one of the pillars of Coca-Cola FEMSA Philippines. This is why we take every opportunity to give back—not just to our employees, but also to the communities that make our success possible.
We are proud to announce that, last month, we signed a Memorandum of Agreement with Teach for the Philippines to continue our successful Coordinates for Life program here in the Philippines.

CFL —as the name suggests—seeks to give children a values roadmap that trains them to deal with everyday situations. The program—developed in Mexico and specifically modified to cater to the Philippines— focuses on developing knowledge and life skills to supplement the lessons covered by schools in the target areas.
So far, the program has made it possible for TFP to directly coach over 5,500 students and their families, as well as 3,000 public school educators, on life skills. For this coming school year, it is expected that the Coordinates for Life program will provide life skills training to an additional 2,000 students and 40 public school teachers across the country.

“In Filipino, journey translates to lakbay. And within the word lakbay is another Filipino word—akbay—which means to have one’s arm around one’s companion,” says our Director for Legal & Corporate Affairs, Juan Lorenzo Tañada.
“Coca-Cola FEMSA has always been about journeys, the Coordinates for Life program itself made a journey from Mexico to the Philippines.” he continued.
“This single word encompasses an entire advocacy, symbolizing our company’s bond not simply with our partners, Teach for the Philippines, but with the communities involved, most especially the children and their families.”
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